Jin Kim

UX Strategist | Bridging Behavioral Science, Data Strategy, and Design Execution

I connect data, design, and human behavior to build strategies that actually work. With backgrounds in Economics and Psychology, I care about both how people think and what drives their choices.

I love solving everyday problems — turning them into clear, simple, and usable experiences that make sense. I’m most energized when ideas move off the page and start working for real people!

Just like how Disneyland stays ahead of trends and creates experiences that feel magical,
I want to be a UX strategist who reimagines everyday inconveniences into delightful, practical solutions that people can actually use.

Education & Achievements

University of Michigan — B.S. in Economics & Psychology, Minors in Quantitative Methods in the Social Sciences and UX Design (Class of 2025)

Honors & Awards: SHRM Talent Strategy 1st Place (2025), Red Bull Market Defense 1st Place (2023)

Certifications: Advanced Financial Modeling — Wall Street Prep (Apr 2024)

Study Abroad: Queen Mary University of London, UK, Fall 2024

Work Experiences

  • Mdex (Student Life App Startup) | UX & Marketing Consultant (Team Lead) · 2025–Present

    Leading a 4-member team on marketing strategy and working to revamp MDex’s app UX/UI flow. Currently conducting a comprehensive UI review, redesigning the feed layout and user flow to improve usability, and launching campus engagement campaigns to build stronger brand awareness among students.

  • Placed (XR Commerce Startup) | Strategy Consultant (Team Lead) · 2025
    Led 7-member team to design growth, monetization, and angel investment strategies, driving revenue through macro-influencer partnerships.

  • TEDxUofM | Senior Marketing Director · 2023–2025
    Directed 15-member marketing team and launched co-marketing partnerships, achieving sell-out of 1,500 conference tickets and generating $23K revenue

  • University of Michigan Solar Car Team | Business Development · 2022–2024
    Secured $33K corporate sponsorships by pitching and marketing business initiatives, contributing to 4th place at 2023 World Solar Challenge and national championship at American Solar Challenge.

Core Competencies Chart

Additional Skills & Info

Data & Analytics: Python, R, Tableau, Excel

Design & Prototyping: Figma, HTML, Photoshop, Canva

Languages: Korean (Native), English (Native), Chinese (Advanced)

Global Experience: Supported diplomatic press operations for the Korean President’s Office at major international summits, including the UNGA, APEC, and bilateral meetings (2021–Present)

Fun Facts!

I’m a Weekend Explorer 🎒
I studied abroad in London for four months in 2024— but I never visited the classic tourist spots (you name it!).
Instead, I spent most weekends traveling across the UK and 10 European countries — from Italy and France to Spain and Iceland. Guess which city became my favorite?

I’m a Live Performance Addict 🎭
I might not know much about London’s tourist spots, but as a live performance lover, I practically lived around London’s Theatreland — Soho, Covent Garden, and Regent Street were my zones. During that time, I watched 23 musicals, ballets, and operas. Guess which one I saw twice? (Hint →)

Thanks for stopping by — it means a lot!
Whether you have an idea, feedback, or just want to say hello, I’d love to hear from you.

Let’s Connect